Specialist Data Services |
| Background South East Business information provides telemarketing services to clients such as Business Link Kent and the Regional Business Link based in Surrey. Operating as an extension of their database team providing data cleans and capture SEBi has been successful in running a number of permission marketing campaign's with success rates exceeding 82% take up of initial permission, to 93% for renewals. Data is kept current and accurate through personal contact by the SEBi's data maintenance team through telephone and email contact. Familiarity over several years has developed a rapport between SEBi’s staff and target company owners and employees. It is this familiarity of contact that attributes to the high success rate and professionalism achieved by South East Business information. South East Business have an enviable proven track record in this Industry SEB staff have been trained on the LinkTrack/Captavia CRM and are constantly refreshed in telephone techniques, SIC coding and data quality. |
| Intensive Assistance In addition to the permission marketing work carried out over the past three years, South East Business Information has been marketing and booking Clinic appointments direct to Kent Business Advisor diaries. This process includes the marketing and booking of the initial appointment, liaising with advisor and client prior to the appointment. |
| Workshops In addition to these projects, we are operating a telemarketing campaign to provide workshop bookings for the Kent Events team. These appointments are also booked for the customer online and a corresponding link made to the BLK CRM. |